Featured
- Get link
- X
- Other Apps
Vibes Launch Of New Podcast Series For Modern Marketers
We are pleased to announce the launch of "The Vibe," our new podcast series for modern marketers who want to stay on the cutting edge of emerging marketing and technologies. Each episode of The Vibe podcast features the latest omnichannel experiences that consumers demand. The Vibe will focus on interviewing people at the forefront of marketing technology, providing listeners with strategies, insights and new trends to elevate their careers and navigate the changing world of marketing.
"We've learned a lot about mobiles marketing over the
past 20 years and we felt it was the right time to share ideas and experiences,
both good and bad," said Alex Campbell, co-founder and CIO of Vibes.
"The Vibe podcast will guide B2C brands who want to stay on the cutting
edge of marketing and improve their customer experience through mobile
engagement."
The podcast launches today, October 19, with four episodes.
The first episode, "Cookies don't disappear overnight, but we must prepare
for the cookieless era," features a conversation with Jon Miller, CMO of
Demandbase. It's an overview of the importance of source data and the changes
businesses should expect in the cookie-free era.
Episode 2, “How the Pandemic Spurred Digital Transformation”
with Scott Brinker, Vice President of Platform Ecosystem at HubSpot, examines
how the COVID-19 pandemic has profoundly changed marketing in ways we never
expected.
The third episode, "The Importance and Value of Finding
a Community" with Pavilion CEO Sam Jacobs, looks at the prevalence and
impact of online communities on the future of marketing as people increasingly
turn to their peers looking for information and ideas.
In Episode Four, "Delivering the Best Customer
Experience After Purchase," David Parry, Senior Vice President of Customer
Engagement at Bringg, discusses how companies can control the customer's brand
experience even if they only shop online.
Upcoming episodes will cover creating great omnichannel
experiences with Rishad Tobaccowala, former Chief Growth Officer for Publicis,
and the evolution of mobile marketing with Vibes CEO Jack Philbin.
- Get link
- X
- Other Apps